Keogh's Crisps Secures Tesco UK Deal
Published on Apr 23 2014 7:41 AM in A-Brands
Keogh's Crisps has secured a deal to supply Tesco stores in the UK, with the artisan crisp maker set to supply product to 255 stores across Britain.
"This is a brilliant boost for us," said Keogh's managing director Tom Keogh. "As a small, family-owned business, this deal with Tesco UK opens a potentially massive opportunity for the business."
Keogh added that Tesco Ireland has worked with the company "to get our brand to this stage in the UK. The deal has the potential to allow us to double our turnover in the UK quickly and opens up the chance to try additional markets in Europe where we don’t currently stock our products."
The announcement was made yesterday by Tom Keogh alongside Tom Hayes TD, Minister of State at the Department of Agriculture, Food and the Marine and John Paul O’Reilly, Commercial Director, Tesco Ireland.
"We are delighted that Keogh’s is expanding its distribution in Tesco UK," said O'Reilly. "Keogh's is one of the great success stories of the Tesco-Bord Bia Supplier Development Programme. This is a platform that has worked very well to help companies like Glenilen Farm and Lir Chocolates in recent years to reach an international market."