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THE BIG INTERVIEW: Barry Williams, managing director of Dealz and Poundland UK

By Donna Ahern
THE BIG INTERVIEW: Barry Williams, managing director of Dealz and Poundland UK

Following the announcement this month that it plans to open 10 stores in Ireland next year, Barry Williams, managing director of Dealz and Poundland UK and Ireland, tells Maev Martin why their business model will thrive in a post-Brexit, and increasingly-competitive, retail industry.

Dealz opened its first stores in Blanchardstown and Portlaoise in Ireland in 2011. Now, with 66 stores throughout Ireland, the discount retailer is looking to open a further 10 Irish stores in 2020, making an investment of €10 million and creating over 250 Irish jobs.

Dealz, the European discount retail chain that takes its inspiration from sister UK business Poundland, has now surpassed the 100-store mark, with 46 Dealz stores already open in Poland and Spain.

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