New EU wide rules regulating the definition, description, presentation and labelling of spirits will ensure better protection for Irish whiskey, Irish cream and Poitín into the future, said the Irish Spirits Association (ISA).
The European regulation implemented by the European Council will see an increase in the harmonisation of standards across the EU, as well as clearer and more consistent labelling requirements for Irish spirits, the group that represents the Irish spirits industry explained in a statement.
The new rules also preserve more traditional production methods and require information to be provided on the origin of ingredients, the group added, which is anticipated to clamp down on fake GI spirits.