Aldi has announced its plans to donate an additional €25,000 in retail value of non-surplus food to FoodCloud.
Between March 2020, when the pandemic began, and February 2021, FoodCloud reportedly has increased the volumes of food donations to communities by 78% through their three hubs, it added.
In 2020, over 3,022 tonnes of food, equating to more than 7.2 million meals, were distributed through retail partners and FoodCloud Hubs to charities across the country.
“FoodCloud has seen a record year for demand on its services due to the hardships many people continue to face due to COVID-19," said Aoibheann O’Brien, co-founder of FoodCloud.
"More and more charities and groups have been seeking our services and we are incredibly grateful for Aldi’s further donation of €25,000 of non-surplus food. We will continue to help charities and communities in need across the country, and we look forward to the extra support Aldi staff will be able to give us,” she added.
Other Initiatives
As part of its programme of increased support to FoodCloud, Aldi said it is will also increase its daily store donations of surplus food to community groups with a charitable purpose, in addition to registered charities, for the first time.
The discounter said it will increase the frequency of retail surplus food donations to seven days a week to include Saturdays and Sundays.
“We are proud to continue to support FoodCloud with additional donations. We are also extending our reach to help more charities and people in need across local communities," said John Curtin, Aldi group buying director.
"COVID-19 has put increasing pressure on us all and we are looking forward to lending an extra hand through our new staff volunteering programme,” he added.
© 2021 Checkout – your source for the latest Irish retail news. Article by Donna Ahern. Click sign up to subscribe to Checkout.
