#WellGood Campaign To Launch Today
Published on Mar 6 2018 10:52 AM
A new wellness programme called #WellGood is set to be launched today ahead of this year’s WellFest.
The programme consists of a free 30-day plan, featuring tips on nutrition, mindset, exercise and more beginning on 3rd April. The programme will provide easy-to-follow tools and techniques to build on the fundamentals of wellness, according to the organisers.
It was created and will be led by performance psychologist Gerry Hussey; best-selling cookery author and healthy food and lifestyle enthusiast Roz Purcell; and Dublin GAA player and fitness entrepreneur Philly McMahon.
It will focus on getting people to focus on their physical and mental health in the run up to the festival.
All programme content will be available through the wellfest.ie website, including video recordings, podcasts, recipes and fitness plans from Gerry Hussey, Roz Purcell and Philly McMahon.
WellFest is Ireland’s first and largest health, fitness and wellness festival, and takes place this year on 12th and 13th May at the Royal Hospital Kilmainham, Dublin.
KBC Bank Ireland is the presenting partner of WellFest for the second year in a row, and is launching the #WellGood programme to encourage people to focus on their physical and mental health in the lead-up to this year’s festival.
"We want to reinforce that focusing on their wellbeing can be achieved through simple changes in your daily routine," said WellFest co-founder, Anthony Kelly.
“The purpose of WellGood is to reinforce the fundamentals and explain that wellness does not have to be expensive, difficult to understand or time-consuming," he continued. "Small changes every day to mindset, fitness and food can make a big difference to your own wellbeing and also to the wellbeing of the people around you!”
Aidan Power, director of customer, brand and marketing at KBC Bank Ireland, said, “We understand how important wellbeing is to our customers and the communities we live and work in. We also believe that KBC has an active role to play in helping people access initiatives as inspiring as WellFest.”
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