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Bord Bia Appoints Martin Hofler As Senior Sustainability Manager

By Donna Ahern
Bord Bia Appoints Martin Hofler As Senior Sustainability Manager

Bord Bia has announced the appointment of Martin Hofler to the position of senior sustainability manager.

In his new role, Hofler will be responsible for overseeing and managing the company/manufacturing portion of the Origin Green programme, the national programme driving sustainable improvement in the Irish food-and-drink sector.

As senior sustainability manager, he will continue to drive Origin Green’s ambition to enable the manufacturing industry to set and achieve measurable sustainability targets that respect the environment and serve local communities.

Speaking about his new role, Hofler said, I’m excited to commence my new role as senior sustainability manager at Bord Bia and continue working with teams across Bord Bia to guide businesses towards sustainable practices and reducing their environmental footprint in an important time for climate action.”

Wealth Of Experience 


Before joining Bord Bia, Hofler worked in several global sustainability roles with leading organisations, including Jacobs Engineering, PepsiCo US, Ornua Deutschland, and the Dairy Sustainability Framework.

Commenting on Hofler’s appointment, Deirdre Ryan, director of sustainability and quality assurance in the Origin Green programme, said, “With over ten years of experience in the sustainability sector, Hofler brings a wealth of expertise to his new position, having previously served as sustainability operations manager and sustainability partnership manager at Bord Bia.

“His leadership and passion for sustainability has been instrumental in advancing environmental initiatives, fostering partnerships, and driving positive change within the organisation and across the industry.”

Hofler is a graduate of the UCD Smurfit School and Trinity College Dublin, with an MSc in business sustainability and an MSc in environmental science, respectively.

He holds a bachelor’s degree in environmental science from the University of Scranton.

Additionally, Bord Bia noted that Hofler is committed to professional development, holding a diploma in strategic project and programme management from the Institute of Project Management.

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