Dairygold has raised €20,500 in support for its charity partner, the Irish Cancer Society, in its fourth year of its Pink Partnership.
The dairy group called on farmers to help support the initiative with its Wrap It Pink campaign, and hosted “Cups Against Breast Cancer” coffee mornings which were held right across Dairygold from Head office to Co-Op Superstores across Munster during October.
“We’re delighted that our pink fundraising initiatives had another successful year with almost €70,000 contributed to the Irish Cancer Society to date,” John O’ Carroll, head of retail at Dairygold, said.
“As Pink Partners of the Irish Cancer Society, we’re proud to play our part in raising awareness of breast cancer among our farmer members and the wider rural community and we’d like to thank our farmer customers who came on board to support our various initiatives again this year.”
“Wrap It Pink plays a vital role in raising awareness of breast cancer in rural Ireland and also funding vital cancer research and services to support those affected by the disease,” Mark Mellett, head of fundraising at the Irish Cancer Society, said.
“Support from the Dairygold and their customers ensures that crucial care, information, and support is provided for those affected by breast cancer by Irish Cancer Society Nurses in Daffodil Centres throughout Ireland.
“This funding also helps to fund researchers to continue to find better ways to diagnose and treat this disease. Thank you to Dairygold and members of the farming community for supporting this wonderful initiative.”
© 2018 Checkout – your source for the latest Irish retail news. Article by Aidan O’Sullivan. Click subscribe to sign up for the Checkout print edition.