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Mars Creates New Role To Shelter Growth, Innovation From Disruption

Published on Jun 26 2019 1:50 PM in A-Brands tagged: Mars Incorporated / Chief Strategy Officer / Russell Stokes

Mars Creates New Role To Shelter Growth, Innovation From Disruption

Consumer goods giant Mars Incorporated has announced that it has appointed Russell Stokes to its newly created Chief Strategy Officer role.

In this position, Stokes will be responsible for overseeing Mars’ enterprise strategy, portfolio strategy and transformation agenda.

The group said that, in a time when disruption is to be expected, he will play a pivotal role in ensuring that Mars continues ‘innovating and transforming our business in the face of new and fast-paced competition, changing consumer trends and retail environment’.

He will be based in McLean, Virginia, and will report to Chief Financial Officer, Claus Aagaard, who welcomed Russell to Mars.

Relevant, Consumer-Focused & Agile

“In today’s dynamic business landscape, change and uncertainty is the new norm and companies have to be relevant, consumer-focused and agile,” Aagaard said.

“Russell will bring a depth of knowledge and experience to define and enable our growth plans in the current environment, with a view for the long-term, while helping us continue to create products and services that our customers and consumers love.”

Stokes joins Mars from Whirlpool Corporation, where he was the head of strategy and mergers and acquisitions, and a member of Whirlpool’s Executive Committee.

“Mars is a unique company with a rich family history and values-driven legacy,” Stokes said, commenting on his appointment.

“Not only has their culture of growth made them successful […] they have kept their principles at the core of their decision-making.

“I’m thrilled to join the business at a time when it continues to reinvent itself,” he said.

© 2019 Checkout – your source for the latest Irish retail news. Article by Aidan O’Sullivan. Click sign-up to subscribe to Checkout.

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