CKSK Appointed Creative Agency for Coors Light In Ireland
Published on Dec 16 2013 10:35 AM in Drinks
CKSK has been appointed the lead 'through the line' creative agency for the Coors Light brand in Ireland. CKSK will be responsible for all creative output on the brand across consumer touchpoints, with Goosebump handling all BTL concepts, execution and activation.
“Having been the digital agency of record on Coors Light since 2010, we’re delighted to be appointed as the lead creative agency on the brand going forward," said Simon Keane, CEO of CKSK Europe.
"The Coors Light team have been fantastic partners and collectively we’ve created some brilliant and brave work that has delivered for the brand. This opportunity now allows us to help shape the future of the brand in Ireland and play an even bigger role in its exciting future”.
A digital campaign for Coors Light developed by CKSK, 'Anytime is Playtime', was a big winner at the recent Mobile Marketing Awards, including winning Gold for Best B2C Mobile App.
© 2013 - Checkout Magazine by Stephen Wynne-Jones