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Retail Intelligence

Independent College Dublin’s Management Diploma In Data Analytics

By Donna Ahern
Independent College Dublin’s Management Diploma In Data Analytics

How can Independent College Dublin’s Management Diploma in Data Analytics for Business benefit FMCG and grocery retail professional’s?

The course encompasses the essential areas of data analytics and gives managers and professionals a comprehensive understanding of the power data has to apply critical thinking in business.

All businesses are increasingly aware of the need to capture and protect vast amounts of data. Even most retail outlets are finding new ways to engage with customers in a relationship-based approach, and to analyse buying behaviour and demographics.

The course takes the approach of helping managers and executives understand the value of this data, and of stepping back to use it in a strategic manner, to change their own frameworks to encourage data-led insights and planning right throughout their teams.

Analytics Institute

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The diploma is run in partnership with the Analytics Institute.

The institute works with many corporate business sectors to develop the appropriate content for each course.

They are at the forefront of understanding emerging technologies, introducing new data mining techniques, improving data quality and data driven thinking.

The programme is both developed by and in collaboration with leading industry practitioners. The course in run on a Wednesday evening from 6.30pm to 8.45pm for 8 weeks and is also available by distance learning.

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