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Two-Fifths Feel Government Has Not Done Enough To Encourage Consumer Spend

Published on Dec 9 2013 7:34 PM

Two-Fifths Feel Government Has Not Done Enough To Encourage Consumer Spend

 

The latest Consumer Intelligence Survey from Empathy Research has found that two-fifths of Irish consumers think the government has not done enough at all to encourage consumers to get out and spend.

The survey of 955 consumers found that significantly more males (46% vs. 35% females) and participants with children (44% vs. 35% without children) are of this opinion.

21% of participants aged 18-24 years strongly believe the government is not encouraging consumers to spend. This is significantly lower than all other age groups; 25-34 (33%), 35-44 (45%) and 45+ years (43%).

In terms of geographical spread, a third (33%) of Dubliners think the government should be doing a lot more to encourage consumers to spend more. This is significantly lower than all other regions; Rest of Leinster (42%), Munster (44%) and Connacht/Ulster (40%).

With the news that Ireland is formally exiting the IMF bailout programme this Friday, 16% of Irish consumers are more confident about their financial situation going into 2014. More males (22%) were of this opinion compared to females (12%).

25-34 year olds appear to be the most confident about their financial situation, with 12% of 18-24 year olds, 20% of 25-34 year olds, 17% of 35-44 year olds and 15% of 45+ year olds of this opinion.

1 in 5 (20%) consumers say they are less confident about their financial situation going into 2014, while almost two-thirds (64%) think there will be no change to their financial situation going into the New Year.

© 2013 - Checkout Magazine by Stephen Wynne-Jones

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