TV3 presenter Anna Daly is joining up with Tesco Ireland to launch the retailer’s annual Christmas Appeal.
Tesco and Daly are calling on shoppers across Ireland to support those in need within their local community by donating a product in Tesco stores nationwide this weekend.
The Christmas Appeal will take place in all but Tesco Express stores, running from 11 am to 7 pm from today to Sunday, 9 December.
Tesco Christmas Appeal
A shopping list of potential items to donate will be available for customers in store, including non-perishable foods such as tea bags, pasta and rice, breakfast cereals and tinned goods.
It will also ask for various household goods, such as toiletries, nappies, small clothing items, and toys.
Tesco stores will have a Christmas Appeal Trolley clearly visible and sign-posted at locations in the front of stores, and customers are asked to pick up just one item as they shop and donate it on their way out.
“Our Christmas Appeal is a really important milestone for us each year and we are proud to say that we have collected over €700,000 worth of food for families since 2014 through this appeal alone,” Aoife Donohoe, head of corporate affairs at Tesco Ireland, said.
“Christmas is one of the happiest times of year for most families. For others, however, it can be really difficult and local good causes around the country do a huge amount to help families in need during the season.”
Tesco Ireland has over 130 partner causes on board to collect items over the three days. These organisations will volunteer in store to collect the items donated over the three days.
© 2018 Checkout – your source for the latest Irish retail news. Article by Aidan O’Sullivan. Click subscribe to sign up for the Checkout print edition.