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Circle K Launches ‘Little Thank Yous’ Initiative

Published on May 8 2020 3:50 PM in Retail tagged: Trending Posts / Circle K Ireland

Circle K Launches ‘Little Thank Yous’ Initiative

Circle K has launched a new community initiative which allows its customers to nominate up to five individuals to avail of a free beverage.

'The new initiative, ‘Little Thank Yous’ will allow its customers to avail of the opportunity to offer send a gift to someone who they feel deserves a thank you for their efforts to support their local community – whether it be a health professional, a teacher finding innovative ways to teach their students online, a restaurant or café owner who has donated food to a local cause, or a delivery driver who has worked tirelessly to make sure that communities have the essential items they need,' the fuel and convenience retailer explained.

"We have seen, in these last few weeks, a new meaning to the saying that ‘not all superheroes wear capes’ – as there have been many people from different walks of life that have been going above and beyond to keep Ireland going," said Gordon Lawlor, managing director of Circle K Ireland.

To get involved in ‘Little Thank Yous’, customers can personalise a message and share a gift link, which can be sent to up to five of their ‘heroes’.

When the customer’s chosen ‘hero’ opens the link to redeem their gift, they will be provided with a list of beverages, which includes iced Simply Great Coffee, Circle K water, or Extremum energy drink.

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