Londis has announced that it has renewed its sponsorship of RTÉ’s Ireland’s Fittest Family for the fourth year running.
The hit family programme recently returned to our television screens, with coaches Davy Fitzgerald, Anna Geary and Nina Carberry at a special business and social function in the Armada Hotel, in Spanish Point, Co. Clare.
Filmed at the Killruddery Estate in Wicklow, 16 of Ireland’s fittest, fastest and strongest families gathered from across all four provinces to compete over weeks for the honour of being Ireland’s fittest family in a series of challenges designed to test their physical and mental endurance.
Commenting, Conor Hayes, sales director, Londis, said that the event “was a wonderful opportunity to mix business with pleasure”.
First In-Person Event Since Pandemic
According to the retailer, this is the first in-person Londis event in more than three years, due to the Covid-19 pandemic.
Hayes noted that the Londis retailers were able to spend time together in such a fashion, noting, “Everyone had a wonderful time in the social setting.
“We are truly delighted to renew our sponsorship of RTÉ’s Ireland’s Fittest Family for the fourth year.
“The show is a great fit for Londis. It’s a family show that gives local heroes a chance to represent their families, communities and counties on the big screen, in a healthy, fun and competitive way. We are delighted to continue our support with Ireland’s Fittest Family and looking forward to seeing it back on our screens.”
BWG Foods, owner and operator of the Londis brand in Ireland, also took the opportunity to showcase a number of its latest food and beverage concepts, including Háo Chi Bar, the Local Tea Company, Popsicle, and Pazza @ Home.
© 2022 Checkout – your source for the latest Irish retail news. Article by Donna Ahern. For more retail news, click here. Click subscribe to sign up for the Checkout print edition.