Mace's 'Going The Extra Smile With Johnny Sexton' Campaign Wins Gold
Mace won Gold in Best Integrated Media Strategy category for the 'Mace Going the Extra Smile with Johnny Sexton' campaign and also took home Silver in Best in Retail & Consumer Goods for the 'Mace Right Options Campaign 2019 with Johnny Sexton', at the recent EPA Digital Media Awards.
Now in their 17th year, EPA Digital Media Awards took place last Friday 21 of February 2020, in the Clayton Hotel, Burlington Road, Dublin 4.
Ireland’s newly appointed rugby captain, Johnny Sexton, has again joined forces with Ireland’s longest established retail brand, Mace, to encourage people to choose the right options choices when it comes to fuelling their busy lives and maximising their potential.
'As an elite sports person, Johnny knows the importance of choosing the right option when it comes to healthy eating and healthy living. With regard to what we eat, the range of foods available to us can make it more difficult to often choose the right option," the retailer said.
'Mace are aiming to make healthy living as easy as possible with the Mace Right Options campaign highlighting the foods and drinks in MACE stores that are better for customers to select,' it added.
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