The Gift Voucher Shop (GVS) has announced an 85% increase in online redemption figures. Q4 results showed Post Office sales were up 10% year-on-year, while Corporate sales showed a 12% increase and overall sales for the last quarter were €47 million.
Michael Dawson, group CEO at the Gift Voucher Shop, said, “We are seeing a significant increase in the redemption of One4all Gift cards particularly online with an 85% increase in 2013 which is fantastic news for online retailers. We called on consumers to enjoy their gift cards and spend them – although One4all Gift Cards never expire and funds are held safe in a segregated account. It clearly paid off for the retail sector this Christmas, continuing into the New Year."
Dawson said the company aims to continually evolve the One4all offering through the addition of new retailers and distribution outlets. During 2013, it added 129 new retailers onto the One4all scheme, as well as launching a new personalised gift card service in time for Christmas giving consumers the freedom to personalise gift card using favourite photos and text or create a greeting card to match.
© 2014 - Checkout Magazine by Karis Copp.
