Weekly Roundup... 14 December 2021
Skincare giant Nivea is tapping into the world of NFTs (non-fungible token) by offering limited-edition art that is available for free.
Skincare giant Nivea is tapping into the world of NFTs (non-fungible tokens) by offering limited-edition art that is available for free. The brand believes in the importance of touch for mental and physical health, and aims to showcase the same through this initiative. NFT technology allows people to trade and own high-value tokens like art, collectibles, or real estate via cryptocurrencies and has recently become increasingly popular in the art world. With 'The Value of Touch' initiative, Nivea aims to highlight the power of touch, discuss the value society currently attributes to it, and spark a discussion about how touch can be valuable and powerful, even if freely available to all.
It’s the season of giving and Londis Summerhill is got into the spirit of Christmas recently when it donated more than 500 selection boxes to three local schools - Moynalvey National School, Dangan National School and Coole National School. Londis Summerhill manager Kathleen McDonnell’s son, Lleyton McDonnell, attends Dangan National School and her spirit of community and goodwill inspired her to make this donation to mark the beginning of the festive period. McDonnell has worked in Londis Summerhill for 13 years and was "only too delighted" to make the gesture to the schools. “We have all had a tough time because of the Covid-19 pandemic but the children have really had a rougher time of it as so many activities and outings have had to be cancelled or postponed over the last two years. This is our way in Londis Summerhill to help put a smile back on their faces and mark the start of the Christmas period,” said McDonnell. Londis Summerhill has served the local community for more than 25 years.
McDonnells has announced that it will be working with ALONE again this year and will be involved in supporting the charity’s ‘ALONE at Christmas’ campaign. ALONE at Christmas offers the public first-hand advice as to how they too can end the silent epidemic of loneliness and social isolation among older people. Inspired by ALONE’s Christmas Campaign, McDonnells Curry Sauce said that it donated €10,000 to ALONE to kickstart the 2021 Christmas campaign and partnership. In addition, they are providing McDonnells food hampers to all members of the ALONE housing network to enjoy over the festive period. ALONE and McDonnells explained that they want to encourage people all across the country to pledge one act of giving this Christmas to an older person. Announcing McDonnells ALONE charity Initiative, Barry Synnott, CEO of Boyne Valley Group, commented, "As we approach another tough Christmas, now more than ever, it is important to look after the most vulnerable and isolated."
Spanish retailer Caprabo has announced details of its new five-year strategic plan, which will see it invest €100 million in the development of its network. The plan has already seen Caprabo invest in 'transforming' its logistics structure, which was completed in the past year, while it also plans to upgrade its supermarket estate, broaden its offering, develop online sales through its Caprabocasa platform, and unveil a number of new openings in Catalonia, its core market. “Caprabo is in a new stage of transformation and growth, with the entry of a new shareholder," commented Javier Amezaga, chairman of the board of directors at Caprabo's owner, Eroski.