Weekly Roundup... 29 June 2021
Boots Ireland has coupled up with Love Island to stock the villa with beauty, skincare, sun cream and male grooming products for the islanders to use this summer. The beauty and pharmaceutical retailer said it will also launch a 360-creative integration called ‘Find the one(s)’ to inspire Love Island’s core audience to have their ‘head turned’ by products featured on the show. The creative draws parallels between dating and the hunt many face seeking out the perfect skincare and make-up match, it said. Linda Nolan, Head of Marketing, Boots Ireland commented, “Boots is all about celebrating fun, friendships and reunions this summer and we are excited to couple up with Love Island and provide the islanders with beauty, grooming and sun care products."
Asda on Wednesday became the latest British supermarket group to launch an online service for delivery in an hour. The grocer, which trails market leader Tesco and Sainsbury's in annual sales, said its new 'Express Delivery' service will offer its full online range of over 30,000 products. The new rapid service has been launched at three Asda stores this week, it said, adding there is potential to quickly roll out the service to more stores if it proves popular with customers. Each delivery of up to 70 items will be charged at the flat rate of £8.50 ($11.77) and there is no minimum spend per basket. From this month Asda will also extend its rapid delivery partnership with Uber Eats from 200 to more than 300 stores.
New data released today by NielsenIQ reveals that the total till sales at UK supermarkets remain largely unchanged at -2.4% in the last four weeks ending 19 June, indicating that supermarkets continue to drive high sales volumes despite the UK lockdown easing. This is a strong performance, as during the same period last year, NielsenIQ recorded the second highest four weekly growth of 2020 (+14.4%).A late May bank holiday weekend, combined with a short heatwave and the beginning of Euro2020, all helped to maintain grocery sales, which remained flat (-0.1%) over the last 12 weeks.
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