The new brands – Nobody’s Child, Ted Baker, Toms, Musto, Lyle & Scott, Superga, Triumph, Sloggi, DKNY, Kate Spade, Hotmilk, Jack & Jones, Jack & Jones Junior and Cole Haan – will soon be available to shop online this month.
The third-party brand partners have been carefully curated and will welcome more than 750 new products to M&S.ie – across womenswear, lingerie, menswear and children’s wear – to complement and enhance the core M&S ranges.
Commenting on the launch, Philip Conlon, head of division, Ireland, at Marks & Spencer, said, “This exciting mix of third-party partners will expand our offer in clothing and home, offering brands our customers know and love, as well as introducing them to new brands that they haven’t yet discovered.”
M&S noted that its new brand partners will broaden customer appeal and offer customers more reasons to shop at M&S, with all of the advantages – from free click-and-collect to the Sparks loyalty programme.
“As we continue to reposition for growth, we also remain committed to developing the quality, style and value of our own ranges and sharing them with customers on M&S.ie, with energy, confidence and style,” Conlon added.
Launched in March 2021, the online platform is now home to over 60 third-party brands.