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Ballymaloe Foods Agrees Deal With Canadian Distributor

Ballymaloe Foods has announced it has secured its first major distribution partner in Canada.

The new partnership with CBF Imports will see seven products from the Cork-based company on the shelves of small chains and independent food stores across Canada.

Ballymaloe Foods' entry into the Canadian market comes a year after its arrival in Australia with a listing in Coles Supermarket.

Irish Expats

Maxine Hyde, the general manager of Ballymaloe Foods said with Canada being a hub for Irish expats it is the 'perfect next market' to bring its products to.

“Increasingly we get messages from people asking if our products are available in Canada and with this partnership, we are excited that we can finally tell people yes," Hyde said.

"Many Irish people have travelled far and wide with a jar of Ballymaloe Original Relish in their suitcases and without this love for our brand, expanding into export markets wouldn’t be possible,” she added.

Other Markets

Last year the Cork-based company announced that Ballymaloe Relish would be available to purchase in 120 Coles stores across Australia.

Coles is a national full-service supermarket retailer operating more than 800 supermarkets across Australia.

Coles has over 100,000 employees and along with Woolworths, accounts for more than 80% of the Australian supermarket business.

Ballymaloe Foods products are now stocked in more than 10 countries worldwide including Germany, Singapore and the United Arab Emirates.

© 2021 Checkout – your source for the latest Irish retail news. Article by Donna Ahern. For more a brands news click here. Click sign up to subscribe to Checkout.

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