Nestlé has announced a new charity partnership with FoodCloud Hubs, which is reportedly going to provide a financial percentage to cover costs to manage, store and redistribute any unforeseen food surplus to ensure it won’t be wasted on landfill.
“Rather than having perfectly good food go to landfill our products will go to people who will benefit from it,” said Andrew Shaw, country manager, Nestlé Ireland.
“It is also in keeping with our global ambition of achieving zero waste for disposal by 2020, and our commitment to halving food waste by 2030.”
This new sustainable move creates an income stream for the social enterprise that draws a path for other food industry partners to follow suit.
Aoibheann O’Brien, CEO from FoodCloud Hubs said:“This will help us to expand our impact, rescue more surplus food and work with more charities across the country.”
The Social Enterprise model is a business focused on prioritising community linking with production in a commercially viable and sustainable way.
Therefore, Nestlé’s surpluses, the group said are reinvested to 'further their social objectives and drive greater impact'.
“It makes sense and financially supporting them helps ensure that FoodCloud Hubs exists into the future to continue growing its impact in reducing food waste and supporting local communities,” adds Shaw.
Nestlé potential surplus stock includes coffee, confectionery and cereals.
© 2018 Checkout – your source for the latest Irish retail news. Article by Maria Cabecos. Click subscribe to sign up for the Checkout print edition.