Unilever Acquires US-Based Wellbeing Brand Olly Nutrition
Consumer goods giant Unilever has announced that it has signed an agreement to acquire Olly Nutrition, a premium U.S.-based wellbeing business in the vitamins, minerals, and supplements (VMS) category...
Consumer goods giant Unilever has announced that it has signed an agreement to acquire Olly Nutrition, a premium U.S.-based wellbeing business in the vitamins, minerals, and supplements (VMS) category.
The San Francisco-based company was founded in 2014 by Eric Ryan, who also previously co-founded home and personal care products company method.
Olly, which aims to make nutrition ‘delightfully easy’, is known for its gummy vitamins and supplements, and also sells protein powders and snack bars.
Health & Wellbeing
“We are delighted to welcome Olly Nutrition to our portfolio of brands. Olly is a strong, innovative brand in the fast-growing health and wellbeing space, and nicely complements our businesses in Beauty & Personal Care and Foods & Refreshment,” said Amanda Sourry, President of Unilever North America.
“Olly’s focus on making nutrition delightfully easy aligns closely with Unilever values and our continued commitment to improving people’s wellbeing.”
The company will continue to operate from San Francisco and managed by Eric Ryan, who will assume the role of Chief Growth Officer, exploring further opportunities in the health and wellbeing area.
Gerry Chesser, current COO of Olly, who will take on the role as CEO of Olly.
“We are thrilled to work with Unilever to grow the Olly brand and amplify our mission, culture and commitment to helping people feel happy inside out,” Ryan said.
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