Ireland is the 7th largest exporter of beer in Europe by volume, according to a new report from the Brewers of Europe, a Brussels based organisation that represents breweries across the continent.
The report showed that Ireland exports more beer than Denmark, Italy, Spain, Portugal and Austria.
“Ireland’s beer industry is going from strength to strength, holding its own on the global stage against other major European beer producers," said Jonathan McDade, head of drinks Ireland|Beer.
The value of Irish exports was valued at €267 million in 2018, according to Drinks Ireland|Beer’s annual market report earlier this year.
“This is due to innovation which is increasingly common within the sector here," McDade added.
"From low and non-alcohol beer options, to new flavours and tastes, to a plethora of new craft players in the market, our beer industry has shown an ability to be agile to compete around the world.”
The new Brewers of Europe report also shows that 64% of beer in Ireland is consumed in the on-trade, which includes pubs, hotels and restaurants, compared with 36% in the off-trade.
© 2019 Checkout – your source for the latest Irish retail news. Article by Donna Ahern. Click subscribe to sign up for the Checkout print edition.