Molson Coors Beverage Company has announced it is removing plastic rings and introducing a fully recyclable and sustainable cardboard sleeve for can multipacks for all major brands, including Carling and Molson Canadian.
These brands will join the Franciscan Well range in Ireland in providing consumers with plastic-free packaging.
According to the company, the move sees Molson Coors hit its target to remove all single-use plastic from the packaging of its major brands by the end of April 2021, following the introduction of recyclable cardboard large-format multipacks in 2020.
Since 2019, the company has removed more than 700 tonnes of single-use plastic from its UK operations, which also supply the Irish market, the company said.
Ryan McFarland, regional business director, Western Europe at Molson Coors Beverage Company said, “At Molson Coors we believe we have a responsibility to champion sustainability in the brewing industry and removing single-use plastic from our packaging is one of the ways we are meeting that responsibility as part of Our Imprint 2025 sustainability goals.”
Produced by paper-based solutions supplier, Graphic Packaging International, the one-piece cartonboard wrap features a shaped interior design that securely holds the cans, as well as a locking mechanism so that adhesive isn’t required to keep the box closed.
This proven paperboard solution will ensure the package meets the needs of today’s supply chains and consumers. Made from renewable wood fibres from certified sources, the wrap contains up to 17% recycled cartonboard, alongside virgin fibre for increased strength, improved machinability and stability in the supply chain, it added.
© 2021 Checkout – your source for the latest Irish retail news. Article by Donna Ahern. Click sign up to subscribe to Checkout.