Classic Mineral Water Signs New €4.4m Deal With Aldi Ireland

By Donna Ahern
Classic Mineral Water Signs New €4.4m Deal With Aldi Ireland

Aldi Ireland has agreed a new €4.4 million deal with Armagh-based Classic Mineral Water, to supply all of Aldi’s 155 Irish stores with its wide range of isotonic products over the next year.

Classic Mineral Water has been working with Aldi for the past three and half years.

Based in Lurgan, Co. Armagh, Classic Mineral Water employs 70 full-time staff members.

Produced and packaged in Ireland, Classic Mineral Water produces a suite of water products for Aldi’s stores in Ireland.

These products are sold under the well-known Comeragh brand name, which is available across Aldi stores nationwide.

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New Contract 

According to the discounter, the new contract will enable Classic Mineral Water to invest in upgrading its facilities, including the installation of a new pasteurisation system, which will be operational from April 2023.

This latest technology will have the capability to produce isotonic products in both 500ml and 750ml bottle sizes, delivering a variety of flavours, including orange, raspberry, cherry, tropical, and tropical blue.

This new investment will allow Classic Mineral Water to upgrade its current syrup room facilities and move to using tethered caps immediately, which will help reduce the amount of plastic and cardboard used in the production process.

Welcoming the new contract, John Curtin, group buying director, Aldi, said, “Classic Mineral Water has supplied our Irish stores for three and half years, and we are delighted to extend our partnership for a further year.”

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Classic Mineral Water

Classic Mineral Water is Ireland’s oldest water-bottling company.

Founded in 1948 by James McKee, the company sold soft drinks, made from local town water, directly to customers’ homes.

In 1980, after the discovery of a unique mineral water source, the McKee family decided to diversify its product range and launched the production of bottled and flavoured water.

This allowed the company to start supplying directly to shops and supermarkets, resulting in Classic Mineral Water being listed as a preferred water supplier in Ireland.

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Over the past 40 years, the company has developed a wide-ranging portfolio of high-quality products, and it is one of the few bottling companies that can produce a full suite of products for its customers, including still and sparkling water, flavoured waters, mixers, and isotonic and glucose drinks.

Liam Duffy, CEO, Classic Mineral Water, added, “Despite all the challenges that we have faced as a business over the past few years, we have continued to work together to ensure that Aldi customers have access to high-quality products at an affordable price.

“Pragmatic growth continues, as Classic Mineral Water invests in production capabilities to allow the business to continue to grow and adapt over the coming years.”

© 2023 Checkout – your source for the latest Irish retail news. Article by Donna Ahern. For more retail news, click here. Click subscribe to sign up for the Checkout print edition.

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