Musgrave MarketPlace and Circle K recently announced a new five-year strategic partnership.
Under the terms of the partnership, Musgrave MarketPlace will supply the Circle K network of company-owned and franchise service stations.
The partnership is worth over €300 million to Musgrave MarketPlace and continues a 20-year relationship between Musgrave MarketPlace and Circle K (previously Shell, Esso, Topaz).
"As an Irish family-owned business with 145 years of experience, building long-term partnerships is important to us – indeed it’s one of our Musgrave values," commented Michael McCormack, Musgrave MarketPlace.
"Being reappointed, after a competitive tender process, is an endorsement of our values and approach to business,” he said.
Fuel Supply
Circle K said that it will supply fuel to 14 service stations owned and operated by Musgrave in the Republic of Ireland and Northern Ireland, with these forecourts rebranding to Circle K over time – bringing Circle K’s total store count on the island to 425.
Additionally, Circle K will supply fuel to the Musgrave MarketPlace fleet of delivery vehicles across the island of Ireland.
As wholesale food and beverage suppliers, Musgrave MarketPlace will supply over 165 Circle K forecourts nationwide with a variety of product categories, including grocery, beverages, catering, chilled and frozen food, and impulse – a total of 2,500 food and beverage products.
Musgrave MarketPlace will also supply fresh products such as salads, meats, pastries and sandwich fillings, alongside frozen products.
Irish Suppliers
Musgrave MarketPlace supports over 680 local Irish suppliers, with over 3,500 Irish products in its range.
Gordon Lawlor, managing director Circle K said, “Alongside Circle K’s own extensive and high-quality product range, our ongoing partnership with Musgrave MarketPlace and access to its outstanding offering enables us to continue delivering a really compelling offering to our customers."
The company said that this continued partnership will also give a 'significant boost to local suppliers during these uncertain times, in line with the company’s commitment to supporting Irish.'
2021 Checkout – your source for the latest Irish retail news. Article by Donna Ahern. For more retail news click here. Click sign up to subscribe to Checkout.
