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SuperValu Confirms New Loyality Deal With Eir

SuperValu, has announced a new partnership with eir, as part of its Real Rewards loyalty programme.

In the statement, SuperValu said that the partnership with eir means that SuperValu customers can now collect Real Rewards loyalty points by linking their eir broadband or landline account, as well as using points to avail of discounts of up to €60 off future eir bills.

Richard Moat, CEO, eir, said,"Our customers can save up to €60 on their bill, as well as collecting and using points for the things that matter to them."

To date, the grocery retailer has accumulated 1.1 million members and has made an investment of €40 million, in its Real Rewards programme, since the inception of its loyality programme.

Continuous innovation is at the core of SuperValu’s business as we look for more ways to reward our customers for their loyalty." Martin Kelleher, managing director, SuperValu said.

© 2017 - Checkout Magazine by Donna Ahern

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