Threat Of No-Deal Brexit Not Enough To Scare Dealz Away From Ireland

By Publications Checkout
Threat Of No-Deal Brexit Not Enough To Scare Dealz Away From Ireland

The impending doom surrounding Brexit and the negativity around it is not preventing Dealz from exploring new opportunities in the country.

According to the Irish Independent, the discount retailer is planning on opening new stores.

Barry Williams, managing director, explained to the Irish Independent that in the aftermath of Brexit - life will go on.

Getting On With It

“You look at all the headlines [in Ireland] and it feels like there's a real negativity, with lots of challenges and concerns, and that I appreciate,” he said.

“But Dealz is doing well, swimming against the tide; investing, creating jobs. And whatever happens with Brexit, the Monday morning after it, shops will be open, customers will be looking for products, they will be looking for value, and our job is to provide that to them.”


Dealz, which already operates 66 stores in Ireland, plans to introduce another 10.

The group has its contingency plans in place, focusing on limiting the effect Brexit would have on its workforce, movement of goods, and increased tariffs.

However, with much of the concern taking place in the supply chain, Williams said that Dealz benefits from not selling a lot of fresh produce - adding that he would be very concerned about its supply.

In terms of tariffs, Williams suggested that the main challenge is to not pass an additional cost to the consumers.

“While that will be a challenge, we'll get on with it,” he said.

© 2019 Checkout – your source for the latest Irish retail news. Article by Aidan O’Sullivan. Click sign-up to subscribe to Checkout.

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