Packaging

Do On-Pack Sustainability Claims Influence Buying Decisions?

Do On-Pack Sustainability Claims Influence Buying Decisions?

Sean Higgins of Future Proof Insights uncovers the subtle, significant impacts of product presentation and marketing on shoppers’ behaviour.

Smurfit Kappa Named ESG Industry Leader

Smurfit Kappa has been named as a leading environmental, social and governance (ESG) performer by research and analytics firm Morningstar Sustainalytics.