Subscribe Login
Technology

M&S Expands Online Business To Over 100 Markets

Marks & Spencer has announced that it launched 46 websites in new markets, expanding its online reach to over 100 countries.

The group said the expansion into countries from Argentina and Brazil to South Korea and Pakistan was part of its strategy to accelerate its online business.

When M&S published first-half results in November it reported a 75% increase in international e-commerce sales, underlining the shift in online spend throughout the COVID-19 pandemic.

'Turbocharging'

"We’re focused on turbocharging our online business both in the UK and internationally, and as part of this we see a real opportunity in extending the number of countries where we run an online channel further," said Paul Friston, M&S's international director.

The websites will offer M&S's clothing and home products.

In January, rival John Lewis said it was no longer pursuing international expansion and had ceased its online delivery service.

M&S, which also sells food, has been hit hard by the pandemic as lockdowns have shuttered most of its clothing space.

News by Reuters edited by Donna Ahern, Checkout. Click subscribe to sign up for the Checkout print edition.

Stay Connected With Our Weekly Newsletter

Processing your request...

Thanks! please check your email to confirm your subscription.

LIMITED TIME OFFER: 20% Off Our Premium Subscription
Enjoy full access to all website and app content, our weekly email news digest, and to Checkout Magazine 12 times a year (including our Top 100 Brands 2022 edition).
LIMITED TIME OFFER: 20% Off Our Premium Subscription
LIMITED TIME OFFER: 20% Off Our Premium Subscription
Enjoy full access to all website and app content, our weekly email news digest, and to Checkout Magazine 12 times a year (including our Top 100 Brands 2022 edition).
LIMITED TIME OFFER: 20% Off Our Premium Subscription