Google has recently announced that it has collaborated with Enterprise Ireland to launch a new programme to 'support Ireland’s ambition to increase the number of companies exporting to the Eurozone'.
'Grow with Google is a global initiative that builds on Google's efforts of training people and businesses to acquire the right digital skills to embrace new opportunities ahead,' the tech giant explained in a statement.
The group said that this year, the programme will be expanded to include five regional workshops as well as 11 workshops in the Google Foundry in Dublin, with a view of training more than 8,000 SMEs.
“SMEs generate more than 70% of all jobs in the non-financial business economy and a strong indigenous business sector is particularly important for the labour market in Ireland,” highlighted Cera Ward, Country Manager, Large Customer Sales UK & Ireland with Google.
“Our common objective is to work with Irish companies so they can grow and create new jobs in local communities throughout Ireland. And ensuring businesses and their employees have access to digital tools and training is critical to delivering on it."
Brexit Challenges Preparation
Aside from providing digital skills training to its executives, the programme will also provide client companies with free digital tools to 'help them meet the challenges' arising from Brexit.
"In preparing for Brexit, the top measures, we see being taken by Irish companies include improving operational competitiveness, focusing on innovation through investment in R&D and diversifying their export markets," said Jonathan McMillan, Head of the Brexit Unit, Enterprise Ireland.
"With a market population of 300 million, Enterprise Ireland has placed a particular focus on the opportunities the Eurozone presents including currency stability, common and mutually recognised standards and minimal customs for Irish companies looking to export," McMillan explained, "we will continue to actively encourage Irish businesses to think of the Eurozone as an extension of their home market.”
The first regional Grow with Google workshop will be in The Theatre Royal in Waterford on the 7 of June, followed by NUIG, Galway on the 24 of June.
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