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Musgrave Appoints Ian Allen As Managing Director Of SuperValu And Centra

Musgrave has announced the appointment of Ian Allen as managing director of SuperValu and Centra.

A 23 year Musgrave veteran, he currently serves as SuperValu sales director and will take up his new role on 1 January, 2021.

With over 30 years’ experience in the grocery industry and a proven track record of delivering significant brand growth, Allen has been responsible for significant commercial outcomes for Musgrave since joining the business in 1997, the company said.

He has served in a variety of roles including Centra sales director, head of Trading Strategy & Planning, and director of Frank and Honest Coffee, it added.

Commenting on Ian Allen’s appointment, Musgrave CEO Noel Keeley said: “His appointment reflects the success he has had across multiple roles, most recently as sales director of SuperValu, which has performed strongly this year."

Looking Ahead 

Keeley said that despite the challenges of COVID-19, Musgrave plans to "further cement the leadership status of its retail brands by doubling down on its commitment to source Irish wherever possible."

He also noted that the company is planning to invest in innovation such as its online shopping service.

"The strength of our brands is reflected by the fact that every day almost 700 independent SuperValu and Centra stores go toe-to-toe with international chains and we will continue to go from strength-to-strength under Ian’s [Allen] stewardship,” Keeley added.

© 2020 Checkout – your source for the latest Irish retail news. Article by Donna Ahern. Click sign-up to subscribe to Checkout. 

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