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Musgrave And Unilever Remain Locked In Price Hike Negotiations

By Donna Ahern
Musgrave And Unilever Remain Locked In Price Hike Negotiations

Talks are still ongoing as The Musgrave Group resists planned price increases from Unilever, reports

The grocery giant behind SuperValu and Unilever remain locked in negotiations over proposed price hikes by as much as 19% in some cases, which Musgrave is refusing to accept.

Musgrave have stopped taking deliveries from Unilever, which supplies in the region of 800 household products such as Lyons Tea, Dove, Knorr to name but a few.

This has been ongoing since last Thursday when a statement was issued by SuperValu which said: “In light of the recent fall in sterling, we have been actively working with relevant suppliers to ensure that savings are passed onto consumers.  It is important to note that these discussions are ongoing.” This was in direct response when Tesco UK removed Unilever's products from its shelves when the supplier hiked the price of their products by 10% in the wake of the Brexit vote.

Tesco UK has now resumed stocking Unilever’s goods.


The number of stores associated with Mugrave across the island of Ireland and Spain is 1,423. Unilever's most popular household and consumer brands include Hellmans, Cornetto, Ben & Jerrys ice-cream as well as Persil.

© 2016 - Checkout Magazine by Donna Ahern


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