SuperValu Portstewart Wins European Retail Award

By Sarah O'Sullivan
SuperValu Portstewart Wins European Retail Award

SuperValu Portstewart has won the NACS European Convenience Retailer of the Year Award, at the recent NACS Convenience Summit, in Barcelona.

The National Association of Convenience Stores (NACS) Awards recognise outstanding achievements in European retail communities.

They provide some of the greatest benchmarks of global convenience retailing excellence.


SuperValu Portstewart, owned by Musgrave Northern Ireland, underwent a significant revamp, worth £1.1 million, in 2022.

This brought new and exciting additions to the store, including an expanded food-to-go offering with a new hot and cold deli counter, a rotisserie chicken range, and an enhanced in-store bakery.


The store also boasts a new-look off-licence, with an improved premium range of beers, wines and spirits, plus a dedicated zero zone.

As part of Musgrave Northern Ireland’s company-owned portfolio, green electricity powers the store, which features new digital screens and energy-efficient LED lighting.

It also includes a top-grade energy-efficient refrigeration system and electronic shelf edge labels, as Musgrave works to achieve its net-zero ambitions by 2040.

Shoppers have been enjoying a new seating area, self-service tills, refreshed toilet facilities, customer wi-fi and USB charging points as part of the upgrade.

‘Strength To Strength’

Speaking about the win, the head of retail operations for Musgrave Northern Ireland, Caroline Rowan, said, “We are absolutely delighted with this award win, which is fantastic recognition for the work of not just our store team in Portstewart, but from teams across the business who were part of the revamp project in 2022.


“The store continues to go from strength to strength, and we are looking forward to hopefully the sun returning and a busy summer on the north coast!”

Read More: SuperValu And GIY’s ‘Let’s GROW’ 2024 Winner Announced

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