Applegreen PLC is the first retailer in Ireland to launch an Irish made ready to eat vegan sausage roll, at a special introductory price of €1.
Launching yesterday, appropriately on what has become known as ‘meatless Monday,’ the forecourt retailer has started selling Irish made vegan sausage rolls in 78 of their Applegreen stores nationwide.
The exclusive recipe for the Applegreen vegan sausage roll is made with plant based blend of soyabean, chickpeas, herbs and spices wrapped in a flaky puff pastry.
“With the introduction of our new vegan sausage roll we recognise that many of our customers will benefit from a wider choice of food while they are on the go and we developed a vegan product range as a result of this," said Aaron Duggan, Head of Food, Applegreen.
"We are very much aware of current consumer trends and the rise of our customers introducing more vegan and vegetarian food options into their weekly diets."
Applegreen will also introduce other additions to their food offering, such as a Spicy Chickpea and Kale Pie, a Moroccan Poké Bowl and a Vegan Falafel and Hummus Wrap.
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