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Pettitt's SuperValu To Open New Bray Store

By Donna Ahern
Pettitt's SuperValu To Open New Bray Store

Pettitt's SuperValu has confirmed that it will open the doors to a new SuperValu store in Bray, Co.Wicklow on 10 June.

The store will be located on the Southern Cross Road, just off the N11 and close to the M50, DART and Dublin Bus routes.

The Bray store will be the seventh SuperValu store for the long-standing Wexford family business and has seen an investment of €4 million.

Already playing its part in Bray’s local economy with up to 80 staff employed in the new SuperValu store, the Pettitt family and SuperValu have many plans to establish themselves in support of the community, the retailer said.

Speaking ahead of the opening, store owner Cormac Pettitt said, "Coming to the new 20,000 square foot store are Pettitt’s award-winning in-house brands, such as Pettitt’s Bakery, a Blas Na hÉireann award winner for its amazing sourdough bread."

“Since 2015, our Pettitt’s Kitchen and Pettitt’s ‘Cook at Home’ ranges have included home-made traditional and ethnic meals, also made from scratch by our dedicated team of chefs and butchers, six days a week using natural and wholesome ingredients. We also have our very own Pettitt’s Florist creating bouquets for all occasions, he added.

Pettitt's Opening Day Offers

For the opening day, over 1,000 coffee vouchers will be distributed for cult Irish coffee brand Frank and Honest and redeemable at the new Barista counter in-store.

Greystones natives, The Happy Pear twins will also be in attendance on 10 June for the opening day, showcasing their offering, and will also be raffling a luxury hamper to one lucky customer.

Pettitt’s Bray Sustainability Perspective

“At SuperValu, we believe in making communities better by caring for our environment. From a sustainability perspective, Pettitt’s new store in Bray is a shining example of the best that SuperValu has to offer and has been designed to be as environmentally friendly as possible," said Michael Twohig, head of store development operations at SuperValu.

Wicklow GAA Sports Partnership

The family recently announced a partnership with Wicklow GAA, whereby Pettitt’s will sponsor the Wicklow Minor Hurling & Football championship for 2021.

“As Ireland’s leading food retailer, SuperValu is wholly committed to supporting the local communities in which it operates, and as such, is proud to support two of Ireland’s best-loved competitions in SuperValu TidyTowns and the GAA Football Senior All-Ireland Championship," Twohig added.

With a history of retailing in Ireland since 1946, the Pettitt family brand currently employs over 600 team members across their existing SuperValu stores in Kildare (Athy), Wexford (St. Aidan’s, Enniscorthy, Gorey, Quaywest) and Wicklow (Arklow).

© 2021 Checkout – your source for the latest Irish retail news. Article by Donna Ahern. For more retail news, click here. Click sign up to subscribe to Checkout.

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